Branding, design & content built for real world businesses

BYLC Services

I help service and product based businesses look cool, serious, CONFIDENT across their unique touchpoints.

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I have worked with over 50 clients:

Tradies who want their brand to hit as hard as their work.

Hospos spots that want to look as good as their food taste.

B2B’s who want their brand to serve as hard as they do.

100+ design projects completed

Branding

I build brand identities that feel intentional, sharp, and built to last.
The kind of branding that holds weight in the real world.

Whether you’re starting fresh or levelling up, this is about creating something that reflects who you want to be in the world. I work with personal and founder-led branding and business branding.

Motion

I love to make pixels move. I designed a lot of 2d logo animatoins that add storytelling to your branding, infographics and other animations that can be used in digital formats.

Websites

I approach websites from a design-first perspective, which means they they feel considered, on-brand, and intentional, and functioning.

Where a lot of web designers lean heavily into the technical side (and the result can feel generic or templated), I focus on the full picture. How it looks, how it flows, and how someone experiences your business the moment they land on it.

I also build it to perform, so you are getting a site that looks good and is SEO friendly. Clean, easy to navigate, and structured in a way that helps people understand what you do and trust you quickly.

Design

Everything your brand needs to show up properly.

From print to digital, I design assets that stay consistent with your identity and actually feel like they belong together.

“Working with LC was hands-down the best decision for our business. We needed a total brand and website refresh, and the results were better than we imagined. The design, professionalism, and attention to detail made all the difference.”

Glenn – Hawkesbury Valley Winery Tours

“Superb attention to detail!! Lou absolutely nailed my design brief and created the most appropriate branding for my floral biz. She spent the time getting to know exactly how I wanted to represent myself and provided me with such a cohesive set of branding elements that I look forward to using every single day. I get complimented on my logo almost every job I do!! Top tier artist who I would recommend to anyone who wants unique, personalized design work.”

Mia, Mimi Floristry

“Louise is a pleasure to work with. She immediately understood the brief and I couldn’t be happier with the work completed. Will definitely use again.“

Marcelle Clare

Let’s work

Together

If you’re ready for a brand that feels solid, considered, and actually represents your biz properly, let’s talk. Send through a few details about what you do and where you’re at, and I’ll let you know if we’re a good fit and what the next step looks like. No pressure, just a clear plan and honest advice

get in touch